Tuesday, 5 March 2013

Parfumeur Scent Testers.

As another avenue of research I have decided to look into perfume scent samples. I think it is really great how the card links with the packaging itself, this really helps to back up the brand identity. The use of print finishes like foiling and embossing also gives the product a luxury feel and links to the quality of the product. I think a product like this is a great way of remaining memorable with the target audience, as even if they don't buy the first time round by keeping a product like this could lead them to go back to it later. Also, by having such great design if the audience can't decide on what to purchase it could go down to what they like the look of most.

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