Popular Culture
Summary:
- a set of ideas followed by a set of people at a particular time, trends.
Key points:
- authentic culture vs. popular culture
- repetition of films/programmes
- elite vs. masses
- Frankfurt school
- elitist view
- maintains social order/authority
- decline in western world, dumbing down of society
- Marx's concept
- base forms structure
- base is skills and aspects a society has
- superstructure is a direct result of the base
Links with graphic design:
- fine art equals...
- authentic culture
- for the rich by the rich
- in galleries
- graphic design equals...
- popular culture
- for the masses by the masses
- in the everyday environment
Celebrity Culture
Summary:
Summary:
- relationship between photography/film/tv
- how contemporary identity and celebrity are entwined
Key points:
- the reinvention of celebrity
- lady gaga
- madonna
- new image for each album/daily appearance
- mediums of celebrity
- twitter for connecting with celebrities, links with their personal lives
- youtube for creating new celebrities
- politics
- creating a celebrity status for political figures e.g Obama and Kennedy
- makes politics more relatable to the masses
Links with graphic design:
- people becoming a product
- people branding themselves e.g David Beckham
Further analysis of lectures
Popular Culture
- created by the people vs. created by the elite
- class based analysis
- culture vs. popular culture... art vs. graphic design
- base
- economic reality
- factories
- skills of workers
- things society has to generate for itself
- internet
- produces wealth
- relations of production
- the relationship between aspects of the base
- the links between different sectors
- forms the superstructure
- marx's theory - everything is created from this
- superstructure
- direct result of the base
- fashion/music/art
- ways of thinking/attitudes
- contextual example
- industrial capitalism emerges in Manchester where there is a strong class divide
- culture emerges from this
- working class subculture threatens elite
- elite come up with ideas to retain control
Cities and Film
- city and modernism
- urban sociology
- the individual and the city
- the body and the machine
- production and consumption
- the city controls us
- way finding/signage
- advertising and consumption
- surveillance
Subculture
- group within a larger group
- performance of the city
- redefining the urban space
- symbolic challenges
- threats to attack and redefine
- punks and anarchy
- challenge the mainstream
- subcultures challenge the mass minded popular culture
- subcultures challenge the dominant culture
Celebrity Culture
- identity and celebrity
- recycling
- changing focus
- celebrity as 'artist'
- celebrity as 'personality'
- commodity culture
- branded people
- judging people as things
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